Pokemon's 30th Anniversary Comes to Tokyo 3COINS including an Umbrella with the Original 151

Pokemon Red and Green went on sale in Japan on February 27, 1996, so 2026 is the thirtieth year.

The trading card set, 30th Celebration, came out on September 16, 2026, and was the first Pokemon card set released in every territory on the same day. Every card in it is foil, it introduced a new rarity, and thirty different artists each drew a Pikachu.

If you want the anniversary at full scale while you are here, Tokyo has nine Pokemon Centers and Stores, including Mega Tokyo in Ikebukuro, Shibuya, Tokyo DX in Nihonbashi, Skytree and the Tokyo Station shop.

If you are following the anniversary more widely, our Tokyo Pokemon TCG guide covers the card shops, and our Pokemon in Tokyo guide covers the Centers, the cafe and PokePark KANTO.

The campaign artwork, with the three Kanto starters and Pikachu. Image courtesy of 3COINS. ©Pokémon. ©Nintendo/Creatures Inc./GAME FREAK inc.

The clear umbrella at ¥990 carries the all 151 grid across its whole canopy, so opening it reads as a Pokedex rather than as a print. It has a 60cm rib and a one touch opening.

The clear umbrella, ¥990, with the all 151 grid across the canopy. Image courtesy of 3COINS. ©Pokémon. ©Nintendo/Creatures Inc./GAME FREAK inc.

It is also the piece of this range that has generated the most buzz online, and the objection people keep raising is practical rather than aesthetic. An umbrella is the one thing you are expected to leave in a stand by a shop door.

Several cheaper pieces carry the same grid if that is the worry. The reusable bag is ¥880 and the big handkerchief is ¥660, and neither spends its life in a rack by a doorway.

The reusable bag, ¥880, carrying the same all 151 grid. Image courtesy of 3COINS. ©Pokémon. ©Nintendo/Creatures Inc./GAME FREAK inc.

The artwork leans on the first generation of Pokemon.

The chain describes 62 items across three designs. Counted as products rather than as variants there are 35, running through tableware, stationery, towels and bags, plus a few harder to categorize: a clear umbrella, a shot glass and a sheet of wall stickers.

The reusable shopping bag carries all 151 original Pokemon, from Bulbasaur through Mew, printed small and in rows. The bath towel at ¥1,650 is the most expensive single piece, and the ¥330 tier covers keyrings, mini towels, memo pads and storage bags.

A second wave is confirmed, with no date announced.

The range is built on three artwork treatments, and the chain groups its own product page by them.

Design 1 is framed portraits, a gallery poster treatment on black with one Pokemon to a panel and its Pokedex number, over a yellow footer. The mug carries Pikachu on the front and Blastoise on the back.

Design 2 is character art, flat color illustration in both single cutouts and crowd scenes. The mini glass prints Pikachu with No.025 and TYPE:ELECTRIC beside him.

Design 3 is all 151, every one of the original 151 printed small in a repeating grid. This is the umbrella, the reusable bag and the big handkerchief.

Design 3 is the one that puts the whole original set on a single object, where the other two give you one Pokemon or a handful.

The mug, ¥880, with Pikachu on the front and Blastoise on the back. Design 1. Image courtesy of 3COINS. ©Pokémon. ©Nintendo/Creatures Inc./GAME FREAK inc.

3COINS expects crowds on the first day and is managing entry to the Pokemon section by advance lottery. Applications ran from September 14 to September 23, with results on October 2, so the window has closed.

So the day you go depends on one thing. If you hold a winning place, go on October 10. If you do not, go on October 11, which is the first day anyone can walk in.

The lottery applies to October 10 alone. The purchase limit below applies every day, in stores and on PAL CLOSET.

Winning a place does not guarantee you can buy anything, and you cannot choose your entry time.

You may buy one of each item in each variant, per transaction, and the same rule covers the online store. The chain tightened this on September 18 from a looser limit, citing the number of lottery applications it had received, and it asks that nobody buy for resale.

So one of everything is allowed and several of the same thing is not.

Every price below was read from the chain's own campaign page on October 6, 2026, and includes tax. This is a selection rather than the full range, which the chain has not published as a single list.

The two tote bags are the clearest case for checking the design before you buy. They are the same shape at two prices, and what separates them is the artwork.

Tote bag, ¥1,100, in the character art design. Design 2. Image courtesy of 3COINS. ©Pokémon. ©Nintendo/Creatures Inc./GAME FREAK inc.

The ¥1,320 tote in the all 151 grid, beside the ¥770 small plate in design 1 and the ¥660 pass case in design 2. Image courtesy of 3COINS. ©Pokémon. ©Nintendo/Creatures Inc./GAME FREAK inc.

The Pokemon pieces sit inside an ordinary 3COINS range of homeware, stationery and accessories, which is why they are priced in the same band rather than at a character-goods markup.

3COINS is not the only Pokemon collaboration running in Tokyo. adidas has its own Pokemon collection, on sale since September 15, 2026.

Every 3COINS format carries the range, which covers 3COINS, 3COINS+plus, 3COINS OOOPS! and 3COINS station, and the chain's online store PAL CLOSET sells it from the same day. Tokyo has 51 branches and the three stores the chain excluded are all outside the city, so any branch you pass is carrying it.

These fifteen sit on routes a visitor is likely to be on anyway, and they cover Shibuya, Shinjuku, Chiyoda, Chuo, Minato, Bunkyo, Taito, Sumida, Toshima, Setagaya and Musashino. The Harajuku store is the chain's main store, which is what 原宿本店 means.

3COINS Harajuku Main Store, Harajuku, Shibuya.

3COINS Lumine Est Shinjuku, Shinjuku.

3COINS Atre Akihabara, Akihabara, Chiyoda.

3COINS Yaechika, Tokyo Station Yaesu, Chuo.

3COINS+plus Nishi-Ginza Department Store, Ginza, Chuo.

3COINS OOOPS! Shimbashi Shiodome Exit, Shimbashi, Minato.

3COINS+plus Tokyo Dome City LaQua, Tokyo Dome City, Bunkyo.

3COINS ecute Ueno, Ueno, Taito.

3COINS+plus Asakusa ROX, Asakusa, Taito.

3COINS+plus Arcakit Kinshicho, Kinshicho, Sumida.

3COINS Ikebukuro Sunshine City, Ikebukuro, Toshima.

3COINS+plus Lumine Ikebukuro, Ikebukuro, Toshima.

3COINS JR Ebisu Station, Ebisu, Shibuya.

3COINS Shimokitazawa, Shimokitazawa, Setagaya.

3COINS Atre Kichijoji, Kichijoji, Musashino.